Business - Kayla MacArthur

November 16, 2024

4 Types of Projector Invitations & How to Leverage Them in Business

So, you’re a human design projector. And you’re trying to wrap your mind around this whole “wait for the invitation” thing. How do you have a successful soul-led business if you have to sit around and wait for clients and customers to invite you to work with them? Contrary to popular belief, waiting for an invitation is not a passive process. Here are the 4 types of projector invitations and how to leverage them in your business: 1.) THE EXPLICIT PROJECTOR INVITATION This is the kind of invitation that most projectors think they need to wait for in order to book new clients and customers. An explicit projector invitation is...

September 17, 2024

How to Make a Good Business Investment: 4 Lessons I Learned the Hard Way

Human Design, Business

“In one year, I will help you add $100K or more to your bottom line.” This was a lofty promise to make to 25 year-old me, who was just beginning her business, but Bill’s voice was like music to my ears and every one of my pain points. I decided right then and there that his program was a good business investment. By the time I was attending Bill’s business conference in late March 2015, I had already wracked up a good deal of credit card debt in order to make my business “look” and feel legitimate. Bringing in $100K over the next year would solve that problem and then...

August 28, 2024

6 Projector Success Practices That Will Blow Up Your Business

Human Design, Business

For projector success in business, the most important job you have is to take exquisite care of your energy. Think back to the times where you’ve felt well-resourced and well-nourished. What happens? 🪄 Maybe you tap into a limitless flow of inspiration that has you showing up like wild fire for your audience. 🪄 Maybe your guidance becomes so potent and powerful, that clients can’t help but talk and send referrals. 🪄 Maybe you feel so deliciously magnetic, that you pull in opportunities seemingly out of thin air, funneling new clients, cashflow, and collaborations into the business. One moment, invitations are trickling in.The next, they’re overflowing like a river in...

November 3, 2023

My Business Fails in 2023 & What’s Working in 2024

Business, Human Design

For many business owners, it’s been a tough year. If you’ve experienced business fails from the shifting economy or the changing landscape within your industry, you are not alone. After receiving clear intuitive guidance that it was time to pivot the foundations of my business model in 2023, I created four different paid offers throughout the year. Of these four offers, two failed completely. Of the other two, one was a smashing success, resulting in five lives changed, one participant becoming a private coaching client, and me having a blast while stepping into the role of teacher. Despite these business fails, what has kept me grounded and attracting opportunities in...

February 12, 2023

1 Minute Mindset Reset to Stress Less & Trust More in Your Business

Business

When you’re presented with a challenge as a business owner, the hardest part is not knowing what’s going to happen or how it’s all going to work out. You can’t see the future.Or if the dots are going to connect. When this happens, your mind goes into overdrive. —am I going to be okay?—is that sale going to come through?—will I have to go back to my dreadful, soul-sucking job? With all of this mind chatter, how is it possible to stress less and trust more in your business? Here’s the thing: Over the past nine years that I’ve been an entrepreneur, I’ve found that the dots ALWAYS connect. Miracles...

January 12, 2023

4 Trauma-Informed Shifts I’m Making to The Way I Coach

Business

As I sit with the accomplishment of receiving my Trauma-Informed Practitioner Certification, I notice tears welling behind my eyes and full-body tingles radiating from my core to my limbs. I feel proud. And eager to weave the medicine of somatics and nervous system regulation into my practice. Throughout my three month long training, I realized that a number of the ways I’ve been taught to coach are directly at odds with trauma-informed care. It was tough to reconcile, but on the other side, I’ve unlearned and let go of so much. The old ways are composting into something new—new ways that will seed growth and transformation with exponentially more love...

December 12, 2022

Building Resilience: What Do Nature and Business Have in Common?

Business

This time last year, life looked very different. I was working with seven clients and had one, about to be two more on my waiting list. I was racing against a deadline to finish editing Gravel Roads. And I was preparing to host my very first Christmas party for nine of our friends in Sayulita. Life felt full. And quite busy. This December, all of those clients have happily graduated, I am working with two beautiful souls who came into my world this fall, the book {a life long dream} is published, and Ryan and I are looking forward to a quiet Christmas with a family we’ve become close with...

May 21, 2021

What a Bad Surfer Taught Me About Hitting Home Runs

Travel, Business

I learned something new this week: Ryan is pretty bad at surfing. Most days around 5pm, we close our computers and head down to the beach. While Ryan typically surfs in the gray dawn of morning, on Tuesday, he decided to bring his board. Knowing how fond he is of the sport, I was excited to witness him catch a wave. I mean, he’s surfed in Portugal, Australia, and Peru; he had a business training professional athletes; and he was a YES to Sayulita for surfing! He must be good, right?! After picking out an empty spot on the sand, I unfolded my chair, sat down, and scanned the horizon for...

November 6, 2020

When You’re Not Getting What You Want…

Manifestation, Business, Travel

I thought relocating to Tulum would create exponential growth in my business. Turns out, I was wrong. The truth is: I’ve received “no” after “no” from potential clients since being here, and it’s been disheartening to say the least. It’s frustrating when you’re putting in the work and still not getting what you want. Last Thursday, I had the chance to be coached by one of my mentors and I brought this challenge to her. What I discovered was quite intriguing… When we explored what has been behind the “no’s” from potential clients, I realized that many of the people I’ve been in conversation with are not crystal clear on...

January 21, 2020

How to Get the Best Client Testimonials

Business

How many times have you asked for client testimonials, to which they excitedly replied—“of course!”—only for weeks to go by without a testimonial appearing in your inbox? This scenario has occurred for me more times than I can count, whether I’m asking for a client testimonial or I’ve been asked to write one for someone else. It’s not that our clients don’t want to share the magic of our work with the world, nor are they unappreciative of our product or service. It’s quite the opposite. Our product or service has had such an impact on their lives, that to capture the breadth and depth of that experience requires a bit...