“In one year, I will help you add $100K or more to your bottom line.”
This was a lofty promise to make to 25 year-old me, who was just beginning her business, but Bill’s voice was like music to my ears and every one of my pain points.
I decided right then and there that his program was a good business investment.
By the time I was attending Bill’s business conference in late March 2015, I had already wracked up a good deal of credit card debt in order to make my business “look” and feel legitimate.
Bringing in $100K over the next year would solve that problem and then some!
After realizing that I had been hiding behind fear and perfectionism, I knew it was time for me to get in the game and start marketing my services.
The way Bill positioned his program made me feel like he would give me the courage to do that.
And so, when he announced that there were only so many spots in the next cohort…
And there were hundreds of people in the audience…
HOOK, LINE, AND SINKER—I had to have a spot [even with the thirteen thousand dollar price tag].
I will never forget the speed and ferocity with which I filled out the application.
If this has ever happened to you, you may be guessing that this was not a good business investment. In fact, it was the worst investment I’ve ever made in my business and to this day, it takes the cake for my most expensive “mistake.”
The thing is, as a 3/6 profile in human design, I’m here to make a lot of them.
With a conscious third line, I’m designed to learn “the hard way.” Even if someone had suggested I think twice about purchasing a program I didn’t have the cash to pay for, I probably wouldn’t have listened.
It’s the third line’s way to experiment and learn about life through trial and error.
We’re here to throw spaghetti up against the wall to see what sticks. By making mistakes, failing, and succeeding, we figure out what works and what doesn’t in order to shortcut the process for others.
In this way, every “mistake” has a deeper purpose.
Do you have a three in your profile? This applies to you too!
In the case of Bill’s program, I learned how to make a good business investment vs. a bad business investment, and maybe the lessons I learned can help you too [while also saving you a boatload of cash money]. Here’s my hard-earned 3/6 Projector wisdom:
⚡️ LESSON ONE: DO NOT PUT INVESTMENTS ON CREDIT [UNLESS YOU CAN PAY THEM BACK].
It took me four years to pay off the credit card debt I incurred from the start up costs associated with my business, including Bill’s program. To remain credit card debt free, l now only invest when I have the cash, or at least the first few payments. I would never advocate that a client go into debt over working with me. If someone does try to coax you into putting their services on credit, run! This is not a good business investment.
⚡️ LESSON TWO: DO NOT OUTSOURCE YOUR POWER TO AN INVESTMENT.
As much as I wanted him to, Bill was not coming to save me. His program was not the magic wand that would *poof* $100K into my bank account. Rather than invest from a place of “need” or scarcity, I now invest from a place of “want” and sufficiency. I know that regardless of what results are promised, it is my responsibility to generate them. When you’re able to remain connected to YOU as the source of your power, this is a sign it’s a good business investment.
⚡️ LESSON THREE: TRUST YOUR HUMAN DESIGN AUTHORITY.
Your human design authority gives you insight into how to make the most aligned decisions, including how to make a good business investment. It’s a powerful tool to practice self-trust.
With emotional authority, it’s important for me to wait out my emotional wave before making a big investment. I’m not designed to commit in the moment, nor when I’m on an emotional high [like I did at the conference] or an emotional low. I need time and space to feel into the best decision. If something continues to excite me over time, I know it’s a good business investment.
If you have a different human design authority than I do, here’s a quick cheat sheet to help you know when something is a good business investment:
Sacral Authority: Trust your gut.
Splenic Authority: Trust your first instinct.
Ego Authority: Trust what your heart says.
Self-Projected Authority: Talk it out and trust what feels most authentic.
Mental Authority: Talk it out and trust the quality of your voice and what resonates in your body.
Lunar Authority: Move through one lunar cycle and trust what continues to show up as a YES or a NO.
⚡️ LESSON FOUR: TAKE AS MUCH TIME AS YOU NEED TO COMMIT.
Just because your human design authority says you’re a YES to a person or a program doesn’t mean it’s the right time to commit. Check in with your human design authority again to determine WHEN it’s the correct time to investment.
For example, when I met Bay Quiney in April of 2017, it took me a year and a half from our initial sales conversation to invest $15K into her private coaching container. Because I made this investment cleanly, fully backed by self-trust, sufficiency, and excitement over time, I created an incredible ROI, which included going full-time in my business and becoming location independent. This is the power of making a good business investment!
Let your authority inform you not only on the WHAT and the WHO, but the WHEN, too.
Do you see yourself in my story?
Have you ever made a BIG *ouch* investment?
What did you learn from it?
Share your wisdom in the comments ⬇️
With love & lessons,
-Kayla
P.S. If you’re curious to learn more your human design profile or your human design authority, book a SIGNATURE, LIFE PURPOSE, or SUSTAINABLE SUCCESS human design reading with me.
You can also check out Unlocking the Flow of Abundance Using Human Design Strategy and Authority.
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