Business - Kayla MacArthur

January 21, 2020

How to Get the Best Client Testimonials

How many times have you asked for client testimonials, to which they excitedly replied—“of course!”—only for weeks to go by without a testimonial appearing in your inbox? This scenario has occurred for me more times than I can count, whether I’m asking for a client testimonial or I’ve been asked to write one for someone else. It’s not that our clients don’t want to share the magic of our work with the world, nor are they unappreciative of our product or service. It’s quite the opposite. Our product or service has had such an impact on their lives, that to capture the breadth and depth of that experience requires a bit...

August 2, 2019

Do You Have a Marketing Problem or an Avoidance Problem?

Business

If you’re a brand new or new-ish service-based business owner and you think you have a marketing problem, you most likely have an avoidance problem. Here’s why… For you, mastering marketing is alluring. The world of marketing makes you believe that if your marketing was on point, THEN you would have the epic, thriving business you dream of. You know—the one you imagined when you first signed up for entrepreneurship. Seriously though: ❌ If only you could pinpoint your ideal client with the right words, in the right way, she will flock to you!❌ If only you had a solid brand that stands out and shines, she will blow up your inbox!❌...

November 13, 2018

Is Willpower Helping You Create More of What You Don’t Want?

Business

When you want something, you want it.You’re persistent and determined. You’re in it for the long haul.You don’t give up or quit easily. Willpower is a blessing, right? It can be—when you’re using it as fuel to create more of what you want. Willpower is tricky because it keeps you in the game, but it can be difficult to see when you’re playing for the wrong team. Just like willpower is the magic that conjures up what you intend to create, it can also be a spell that holds you back. Maybe you’re pinning all of your hopes and dreams onto a specific outcome that’s not in the cards for...

April 20, 2018

What Really Happens When You Attend a Rich Litvin Intensive…

Travel, Business

It’s quickly becoming a tradition to pull out my lap top on the flight home from a Rich Litvin Intensive to sift through the weekend. This year, my reflection will be different. Putting transformation to words is difficult. This is heart transformation, not head. Unlike last year, I didn’t go to the Rich Litvin Intensive to be a participant. I went to the Rich Litvin Intensive to be on the leadership team, which is made up of the source team and the coaching team. As a member of the source team, I volunteered to work behind-the-scenes to ensure that the event ran smoothly, while also offering support to the coaches,...

December 15, 2017

The #1 Mindset Hack for Making Your Dreams a REALITY

Business, Manifestation, Travel

Identifying what you want in life and business is easy.Making your dreams a REALITY is an entirely different story. How do you reconcile the two? There was a particular day four years ago—October 1st, 2013 to be exact—when the U.S. government was forced to shut down, and all of the national parks were closed until further notice. While this typically wouldn’t be an issue, that day, it was. It just happened to be the day my best friend and I were leaving to go on our eight week road trip across the U.S. Our intention was to visit all of the national parks 🙈 From the moment we decided to...

November 17, 2017

6 Signs You’re On the Other Side of a Major Shift

Manifestation, Business

What happened? Not long ago, you were lit up by your work and your ideas. You were taking action and thriving. You were dreaming BIG and creating. And then, you weren’t. Excitement and possibility took a hard brake and you were catapulted into a black hole of exhaustion and smallness. Now you’re trying to find your way out because 1.) it’s uncomfortable and 2.) you know you’re meant for more. I totally get it. And actually, for how uncomfortable and confusing it is, you’re in the best place you can be. Even though you can’t see it yet, magic is afoot and pretty soon, you’re going to blast out of...

April 5, 2017

3 Powerful Insights From a Rich Litvin Coaching Intensive

Travel, Business

Before we left the Rich Litvin Coaching Intensive to go back to our lives, and a world that didn’t expand like we did, Rich encouraged us to sit with our experiences and insights—to keep them to ourselves and let them shift how we show up in the world. He encouraged us to let people feel our expansion, rather than talk about it. While I have every intention of honoring his wisdom, I also know myself well enough to know that my expansion integrates more deeply from turning around and teaching. While I can’t possibly fit the magnitude of what I experienced at the Rich Litvin Coaching Intensive into a single...

March 16, 2017

Intuition: The Best Tool to Manifest More Success

Manifestation, Business

I was speaking with a client last week about her discomfort with the need to prove herself. For much of her career, she’s felt the drive to continuously learn and gain more knowledge so that she can appear as a true expert. While this isn’t necessarily a bad thing—I was curious about the motivation behind her drive to learn. What was it? As we dove deeper into the conversation, she told me a story about a fellow colleague who had avoided a serious and dangerous incident with one of his clients before it went sideways. I asked her how her colleague had caught the incident. Her answer was where the...

October 26, 2016

4 Subconscious Hacks to Manifest More Success

Manifestation, Business

Contrary to popular belief, manifesting is not an entirely spiritual process. One of the things that sets my approach to manifesting apart is that I’m both spiritual, as well as practical. Do I believe in the Universe and its energy? Yes.Do I believe that manifestation solely occurs because of the Universe and its energy? No. As a student of Psychology, I’ve always been curious about how the mind works and believe me when I say this, the mind plays a major role in what we manifest. Mike Dooley said it best when he coined “thoughts become things.“ When you have a clear thought about something you want to create in...

September 28, 2016

How I Manifested My First $5K Month & It’s Not What the Gurus Are Telling You

Business, Manifestation

This is a momentous moment. I feel it so deeply. Right down to the marrow in my bones. Celebration, gratitude, awe, happiness, magic—all of it. I almost can’t believe it, but at the same time, I really can. After all, I worked for this. For 20 months before this moment, I worked for this. And I finally did it: I manifested my first $5K month! [$5K cash in the bank, not projected sales]. Wow. The iconic $5,000 month. The money goal that every new or struggling entrepreneur seems to strive for. The kind of money goal that makes financial freedom feel attainable. The kind of money goal that blesses you...