Mindset Shift - Kayla MacArthur

January 27, 2026

What if We’ve Had it Backwards? Re: Expanding Success

Last weekend, I was voice noting with my chart twin, Vivian. Believe it or not, Vivian and I randomly found each other on Instagram and through a few odd coincidences, discovered that we were born 15 minutes apart. Our human design charts are identical. Having her in my life has been such a gift because in so many ways, she’s my mirror. In our voice notes, I was sharing with her how I struggle to apply traditional business advice. This doesn’t stop me from trying. Last year, I got swept up in creating SEO-focused human design content, which resulted in so many new eyes on my website, but zero sales...

August 14, 2025

Struggling in Your Business is Not Making You a Better Person

Business

Last summer, I met Stephanie Koehler in San Miguel for one of her quantum energy sessions. She was going to help me break through to the next income level in my business. At one point, we made a list of twenty-something beliefs that might be holding me back. She explained that she would read each one aloud and use her modality to energetically clear them. All I had to do was signal when I felt a shift, and she’d move onto the next. Well, one by one, she went through the list… And I had little to no reaction.They all felt… neutral. It was almost as if I had already...

August 7, 2025

More Money Won’t Heal Scarcity or Uncertainty—But This Will

Business

Summers are always a slower season in my business. Maybe yours too. This summer, I had one client pause to focus on travel and another complete a second round of deep work together. Five years ago, this would have sent me into a spiral. 🌀 I would’ve felt anxious about the “lost” income.🌀 I would’ve made it mean that I was failing as a business owner.🌀 I would’ve thrown myself into over-working, over-giving, and over-proving in order to fill the gap. This would’ve looked like packing my calendar with networking events, giving away a ton of free coaching sessions, and throwing together a random offer I thought people needed. Behind...

August 4, 2025

The Offer You Love Isn’t Selling—Here’s Why

Business

Last week, I had one of those piercing, “oof, this was uncomfortable, but exactly what I needed to see” kind of coaching sessions with a client. Let me begin by saying—this client is a genius at what she does. People are eager to enter her world and experience her guidance and talent. On paper, money is flowing into her business. But the sales she’s making? They aren’t the sales she wants to be making. The majority of her energy is being funneled into her done-for-you offer. It’s what people keep asking for, but it’s also the thing that’s draining her. This work consumes so much of her time that she has little leftover to...

June 19, 2025

Stillness is the New Strategy 🌿

Business

I caught myself slipping into old ways this week. After listening to a Saturn in Aries masterclass, I felt inspired to overhaul my freebie and its email sequence. Soon enough, inspiration turned to urgency. And before I knew it, I was lost in my head [and ChatGPT], obsessing over every detail. 💭 What should I rename it?💭 What kind of messaging will resonate most deeply with my ideal client?💭 What kind of funnel will align with Aries energy? I went from expanded and excited to overwhelmed and overstimulated. The more I tried to “get it right,” the more I disconnected from what felt true and alive. This is how the...

June 6, 2025

A New Way of Doing Business is Calling 🐚

Business

It’s hard to believe it’s been six weeks since I actively marketed my business. No networking. No emails. No social media. I’ve been in a quiet season of contemplation. And it’s felt so good to sink into my life. To unplug from the noise and let my channel run clear. To focus wholeheartedly on pulling potent medicine from, and for, my clients. I finally feel ready to return. But not from the same place—from somewhere new and old; from somewhere remembered. When I traveled to Massachusetts to visit my family and meet my baby nephew in April, I didn’t plan on pressing pause in my business, but that’s what wanted...

November 16, 2024

4 Types of Projector Invitations & How to Leverage Them in Business

Human Design, Business

So, you’re a human design projector. And you’re trying to wrap your mind around this whole “wait for the invitation” thing. How do you have a successful soul-led business if you have to sit around and wait for clients and customers to invite you to work with them? Contrary to popular belief, waiting for an invitation is not a passive process. Here are the 4 types of projector invitations and how to leverage them in your business: 1.) THE EXPLICIT PROJECTOR INVITATION This is the kind of invitation that most projectors think they need to wait for in order to book new clients and customers. An explicit projector invitation is...

July 5, 2024

A New Chapter Begins 📖

Travel, Human Design

I’ve been IN IT lately. Have you? On June 1st, Ryan, Creature, and I packed up our Sayulita apartment and drove clear across the country to start a new chapter in San Miguel de Allende, a UNESCO World Heritage site known for its art, rich history, and charming colonial beauty. We chose to spend the summer in San Miguel because the cool, dry weather is a stark contrast to Sayulita’s intense heat and humidity. Little did I consider how tough this new chapter was going to be. Sayulita is my soul home. It’s one of the few places in the world that feels like an expression of who I know myself to...

August 30, 2023

Having it All: The Unconventional Truth

Manifestation, Travel

What does it mean to “have it all?” In my world, I believe having it all has less to do with accomplishing more and everything to do with how fully we’re showing up as our true selves. Having it all is not a juggling act. It’s not committing to everything and everyone under the sun and then trying to figure out the most efficient and productive way to balance it all out. [Most of the time, having it all is about taking things OFF your plate]. In my world, in order to show up as our true selves, we must get crystal clear on what we value and what’s most...

February 12, 2023

1 Minute Mindset Reset to Stress Less & Trust More in Your Business

Business

When you’re presented with a challenge as a business owner, the hardest part is not knowing what’s going to happen or how it’s all going to work out. You can’t see the future.Or if the dots are going to connect. When this happens, your mind goes into overdrive. —am I going to be okay?—is that sale going to come through?—will I have to go back to my dreadful, soul-sucking job? With all of this mind chatter, how is it possible to stress less and trust more in your business? Here’s the thing: Over the past nine years that I’ve been a business owner, I’ve found that the dots always connect....