Sustainability - Kayla MacArthur

June 6, 2025

A New Way of Doing Business is Calling 🐚

It’s hard to believe it’s been six weeks since I actively marketed my business. No networking. No emails. No social media. I’ve been in a quiet season of contemplation. And it’s felt so good to sink into my life. To unplug from the noise and let my channel run clear. To focus wholeheartedly on pulling potent medicine from, and for, my clients. I finally feel ready to return. But not from the same place—from somewhere new and old; from somewhere remembered. When I traveled to Massachusetts to visit my family and meet my baby nephew in April, I didn’t plan on pressing pause in my business, but that’s what wanted...

August 28, 2024

6 Projector Success Practices That Will Blow Up Your Business

Human Design, Business

For projector success in business, the most important job you have is to take exquisite care of your energy. Think back to the times where you’ve felt well-resourced and well-nourished. What happens? 🪄 Maybe you tap into a limitless flow of inspiration that has you showing up like wild fire for your audience. 🪄 Maybe your guidance becomes so potent and powerful, that clients can’t help but talk and send referrals. 🪄 Maybe you feel so deliciously magnetic, that you pull in opportunities seemingly out of thin air, funneling new clients, cashflow, and collaborations into the business. One moment, invitations are trickling in.The next, they’re overflowing like a river in...

November 3, 2023

My Business Fails in 2023 & What’s Working in 2024

Business, Human Design

For many business owners, it’s been a tough year. If you’ve experienced business fails from the shifting economy or the changing landscape within your industry, you are not alone. After receiving clear intuitive guidance that it was time to pivot the foundations of my business model in 2023, I created four different paid offers throughout the year. Of these four offers, two failed completely. Of the other two, one was a smashing success, resulting in five lives changed, one participant becoming a private coaching client, and me having a blast while stepping into the role of teacher. Despite these business fails, what has kept me grounded and attracting opportunities in...

August 30, 2023

Having it All: The Unconventional Truth

Manifestation, Travel

What does it mean to “have it all?” In my world, I believe having it all has less to do with accomplishing more and everything to do with how fully we’re showing up as our true selves. Having it all is not a juggling act. It’s not committing to everything and everyone under the sun and then trying to figure out the most efficient and productive way to balance it all out. [Most of the time, having it all is about taking things OFF your plate]. In my world, in order to show up as our true selves, we must get crystal clear on what we value and what’s most...

October 29, 2022

The Call Back Home: A Return to What We’ve Lost

Travel

Feet sinking into sand. Sticky air. Heat kissing my face and arms. The sound of waves galloping to shore. Foamy fingers; bubbles popping.The call back home. Birds whistling. Palms rustling. Driftwood everywhere. The sharp scent of smoke. Salt and ash on my tongue. And the foul bowels of low tide. I am here, in my body, tasting every sense, one at a time. My phone is untouched in my backpack. There is no podcast playing. There is no book in my hands. It is just me and the ocean, her heartbeat thumping rhythmically with mine. As a collective, we are losing the experience of presence. The devices in our hands...

August 2, 2019

Do You Have a Marketing Problem or an Avoidance Problem?

Business

If you’re a brand new or new-ish service-based business owner and you think you have a marketing problem, you most likely have an avoidance problem. Here’s why… For you, mastering marketing is alluring. The world of marketing makes you believe that if your marketing was on point, THEN you would have the epic, thriving business you dream of. You know—the one you imagined when you first signed up for entrepreneurship. Seriously though: ❌ If only you could pinpoint your ideal client with the right words, in the right way, she will flock to you!❌ If only you had a solid brand that stands out and shines, she will blow up your inbox!❌...

June 12, 2018

The Profit First Method: Overcoming Feast or Famine in Your Business

Uncategorized

Money has always been a struggle for me.It’s likely something I’ll be mastering for the rest of my life. While I’ve increased my capacity to earn over the years [from my own hands, tears, and heart], hanging onto it has been a different beast entirely. It’s easy for me to experience feast or famine in my business—to create large sums, reinvest them, and deplete to the point of pain before replenishing again. In November, I had a powerful insight followed by an even more powerful question: 💭 How can I relate to money as a circle instead of a pendulum? A circle has no edges. It’s infinite. It travels around...

December 15, 2017

The #1 Mindset Hack for Making Your Dreams a REALITY

Business, Manifestation, Travel

Identifying what you want in life and business is easy.Making your dreams a REALITY is an entirely different story. How do you reconcile the two? There was a particular day four years ago—October 1st, 2013 to be exact—when the U.S. government was forced to shut down, and all of the national parks were closed until further notice. While this typically wouldn’t be an issue, that day, it was. It just happened to be the day my best friend and I were leaving to go on our eight week road trip across the U.S. Our intention was to visit all of the national parks 🙈 From the moment we decided to...

May 23, 2017

What a Lack of Motivation Really Means & What to Do About It

Uncategorized

It’s been raining in Massachusetts for a month.Every day has been cloudy, cold, and bleak.Winter is clinging desperately, digging its heels into the fresh soil of spring. While it would be easy to blame my lack of motivation in my business on winter’s inability to surrender, I know deep down that my energetic rut isn’t about the weather—it’s the same old pattern coming back around again. You know, the pattern you think you’ve healed, only to have it show up on your doorstep wrapped in different paper. For the majority of my life, I’ve struggled with getting stuck in a lack of motivation and cycling through energetic highs and lows....

September 28, 2016

How I Manifested My First $5K Month & It’s Not What the Gurus Are Telling You

Business, Manifestation

This is a momentous moment. I feel it so deeply. Right down to the marrow in my bones. Celebration, gratitude, awe, happiness, magic—all of it. I almost can’t believe it, but at the same time, I really can. After all, I worked for this. For 20 months before this moment, I worked for this. And I finally did it: I manifested my first $5K month! [$5K cash in the bank, not projected sales]. Wow. The iconic $5,000 month. The money goal that every new or struggling entrepreneur seems to strive for. The kind of money goal that makes financial freedom feel attainable. The kind of money goal that blesses you...