Trailblazing - Kayla MacArthur

January 27, 2026

What if We’ve Had it Backwards? Re: Expanding Success

Last weekend, I was voice noting with my chart twin, Vivian. Believe it or not, Vivian and I randomly found each other on Instagram and through a few odd coincidences, discovered that we were born 15 minutes apart. Our human design charts are identical. Having her in my life has been such a gift because in so many ways, she’s my mirror. In our voice notes, I was sharing with her how I struggle to apply traditional business advice. This doesn’t stop me from trying. Last year, I got swept up in creating SEO-focused human design content, which resulted in so many new eyes on my website, but zero sales...

August 7, 2025

More Money Won’t Heal Scarcity or Uncertainty—But This Will

Business

Summers are always a slower season in my business. Maybe yours too. This summer, I had one client pause to focus on travel and another complete a second round of deep work together. Five years ago, this would have sent me into a spiral. 🌀 I would’ve felt anxious about the “lost” income.🌀 I would’ve made it mean that I was failing as a business owner.🌀 I would’ve thrown myself into over-working, over-giving, and over-proving in order to fill the gap. This would’ve looked like packing my calendar with networking events, giving away a ton of free coaching sessions, and throwing together a random offer I thought people needed. Behind...

July 3, 2025

The Soul of Your Business Lives Here 🕯️

Business

There’s a question that’s been echoing in my soul ever since my Spanish teacher asked it last week: “¿A que te dedicas?” Where Americans ask: “What do you do?”Mexicans ask: “What are you dedicated to?” This kind of question doesn’t call you outward, it calls you inward—toward the foundation that your life and work are built upon; toward the rituals that shape your frequency. As a business owner who refuses to build success by burning out or betraying what’s true for you, your foundation and frequency aren’t optional—they’re essential. If we explored a new context for leadership in Rooted Visibility, this month we’re identifying the rituals that allow you to actually embody it. One of...

June 20, 2025

Meet the Most Potent Version of You ⚡️

Business

It’s important for you to know this: Being more you in your business doesn’t mean that taking action will always feel easy or effortless. Sometimes, it will feel hard. Sometimes, it will require courage. The truth is—the actions that feel most authentic and alive will often come with resistance. They are the actions sitting just outside your comfort zone. They are the actions that will stretch and expand you. They will ask you to let more of you out. This past week alone, I found myself stepping beyond my comfort zone more than once. Kicking off the SUSTAINABILITY SESSIONS was one. [Thank you so much to everyone who came—you made it pure magic ✨] The other? Starting...

June 19, 2025

Stillness is the New Strategy 🌿

Business

I caught myself slipping into old ways this week. After listening to a Saturn in Aries masterclass, I felt inspired to overhaul my freebie and its email sequence. Soon enough, inspiration turned to urgency. And before I knew it, I was lost in my head [and ChatGPT], obsessing over every detail. 💭 What should I rename it?💭 What kind of messaging will resonate most deeply with my ideal client?💭 What kind of funnel will align with Aries energy? I went from expanded and excited to overwhelmed and overstimulated. The more I tried to “get it right,” the more I disconnected from what felt true and alive. This is how the...

June 6, 2025

A New Way of Doing Business is Calling 🐚

Business

It’s hard to believe it’s been six weeks since I actively marketed my business. No networking. No emails. No social media. I’ve been in a quiet season of contemplation. And it’s felt so good to sink into my life. To unplug from the noise and let my channel run clear. To focus wholeheartedly on pulling potent medicine from, and for, my clients. I finally feel ready to return. But not from the same place—from somewhere new and old; from somewhere remembered. When I traveled to Massachusetts to visit my family and meet my baby nephew in April, I didn’t plan on pressing pause in my business, but that’s what wanted...

November 3, 2023

My Business Fails in 2023 & What’s Working in 2024

Business, Human Design

For many business owners, it’s been a tough year. If you’ve experienced business fails from the shifting economy or the changing landscape within your industry, you are not alone. After receiving clear intuitive guidance that it was time to pivot the foundations of my business model in 2023, I created four different paid offers throughout the year. Of these four offers, two failed completely. Of the other two, one was a smashing success, resulting in five lives changed, one participant becoming a private coaching client, and me having a blast while stepping into the role of teacher. Despite these business fails, what has kept me grounded and attracting opportunities in...

August 30, 2023

Having it All: The Unconventional Truth

Manifestation, Travel

What does it mean to “have it all?” In my world, I believe having it all has less to do with accomplishing more and everything to do with how fully we’re showing up as our true selves. Having it all is not a juggling act. It’s not committing to everything and everyone under the sun and then trying to figure out the most efficient and productive way to balance it all out. [Most of the time, having it all is about taking things OFF your plate]. In my world, in order to show up as our true selves, we must get crystal clear on what we value and what’s most...

January 12, 2023

4 Trauma-Informed Shifts I’m Making to The Way I Coach

Business

As I sit with the accomplishment of receiving my Trauma-Informed Practitioner Certification, I notice tears welling behind my eyes and full-body tingles radiating from my core to my limbs. I feel proud. And eager to weave the medicine of somatics and nervous system regulation into my practice. Throughout my three month long training, I realized that a number of the ways I’ve been taught to coach are directly at odds with trauma-informed care. It was tough to reconcile, but on the other side, I’ve unlearned and let go of so much. The old ways are composting into something new—new ways that will seed growth and transformation with exponentially more love...

May 21, 2021

What a Bad Surfer Taught Me About Hitting Home Runs

Travel, Business

I learned something new this week: Ryan is pretty bad at surfing. Most days around 5pm, we close our computers and head down to the beach. While Ryan typically surfs in the gray dawn of morning, on Tuesday, he decided to bring his board. Knowing how fond he is of the sport, I was excited to witness him catch a wave. I mean, he’s surfed in Portugal, Australia, and Peru; he had a business training professional athletes; and he was a YES to Sayulita for surfing! He must be good, right?! After picking out an empty spot on the sand, I unfolded my chair, sat down, and scanned the horizon for...